While most developed countries boast of super-fast Internet speeds, majority of people in emerging markets like India and Africa are still stuck with 2G Internet. Aware of the fact that it's the latter where the future growth of the company lies, Facebook has announced an internal initiative that lets company employees experience the social networking service on slow Internet speed.
Appropriately dubbed 2G Tuesdays, the initiative allows staffers to get a taste of Facebook on 2G speeds for an hour on each Tuesday of the week. The program, however, is optional.
"People are coming online at a staggering rate in emerging markets and in most cases are doing so on mobile via 2G connections," a Facebook spokesperson said. "But on the lower end of 2G networks, it can take about two minutes to download a web page. We need to understand how people use Facebook in different Internet connections in all parts of the world so we can build the best experience for them."
Earlier this year, Facebook also launched a slimmed down version of its social networking application. Dubbed Facebook Lite, the app weighs only 252KB.
"People are coming online at a staggering rate in emerging markets and in most cases are doing so on mobile via 2G connections," a Facebook spokesperson said. "But on the lower end of 2G networks, it can take about two minutes to download a web page. We need to understand how people use Facebook in different Internet connections in all parts of the world so we can build the best experience for them."
Earlier this year, Facebook also launched a slimmed down version of its social networking application. Dubbed Facebook Lite, the app weighs only 252KB.
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